Blue Ocean for Solopreneurs. Reconstruct Boundaries with Path 6 of Six

In today’s post, Blue Ocean for Solopreneurs. Reconstruct Boundaries with Path 6 of Six, we discuss looking across time. No, we’re not learning how to forecast the future. We are, however, learning a framework around assessing trends.

When a company or individual learns to assess trends, serve the culture, and then get in front of those trends using all the other frameworks, magic begins to take place.

What special qualities of looking across time work in the context of blue ocean strategy? You have to look at the trends for blue ocean for solopreneurs and reconstruct boundaries with path 6 of six with these questions in mind.

What trends have a high probability of impacting or are decisive to your industry? What trends are irreversible and what trends have a clear trajectory?

In the text, Blue Ocean Strategy, Apple and its music business are shared as blue ocean strategy examples. Apple recognized trends from what had happened at Napster that millions of people were illegally downloading music. The industry was attempting to fight back and was ripe to make a deal that monetized downloading. Licensing met with technology and a legitimate business was born and immense value innovation was created.

Similarly, Cisco Systems saw the explosive growth of the internet. They understood innovative solutions were called for.
What might the solopreneur do?
Where might the solopreneur or small business owner go with this framework? In many cases, it’s the solopreneur’s opportunity