Blue Ocean Strategy for Solopreneurs
Finding basic, intermediate, or advanced strategic planning services for solopreneurs is a challenge. There is a need for blue ocean strategy communities for solopreneurs.
Let’s be clear on a couple of definitions. Solopreneurship implies that all tasks, responsibilities, and results fall to the single business owner.
From Merriam-Webster
I can’t disagree with this definition but I will add to it. I’ve been a solopreneur on numerous occasions. However, I’ve not worked alone.
I have relationships with contractors all over the world. I have collaborators. I’m responsible for pulling all triggers and making decisions but I don’t do so in a vacuum.
There have also been numerous occasions where solopreneurs managed to generate significant recurring revenue streams.
There are communities where solopreneurs gather online and offline. They learn from one another, share resources, and receive accountability. The world of solopreneurship is far more complex than standard definitions.
Blue Ocean Strategy, How to Create Uncontested Market Space and Make the Competition Irrelevant was and continues to be a business bestseller.
Written by W. Chan Kim and Renee Mauborgne, the book has sold more than 4 million copies and has led to the founding of the Blue Ocean Strategy Institute at Insead in Fontainebleau France.
Blue Ocean Strategy’s primary premise is simple.